Netflix: Simplicity in Design

I like Netflix’s ‘to the point’ homepage. This article talks about the power of it’s simplicity:
The home page is astonishingly clean. Four simple calls to action cover all needs: “How it Works,” “Browse Selection,” “Start Your FREE Trial,” and “Start Now” (The latter two send the user to the same page.). Stare at this page […]

Google, DMOZ, & META NOODP tag

Optimizing your site for search engines? Don’t forget about DMOZ’s Open Directory Project (ODP). Beyond being registered with the dmoz.org open directory project (which Google uses to obtain meta data about your site) be aware that Google uses the title and description from DMOZ’s listing for your site in their search logic.
Google sometimes likes to […]

Use Hyphens In Your Page Names

You should use hyphens in your page names. In general, this page name:
computer-parts.php
Will likely rank higher in the search engines than these page names:
computer_parts.php
computerparts.php
Why? Because separating with hyphens gives the search engine an easy way to separate the keywords from one another, giving the domain more SEO power. Hyphens are universally accepted as a keyword […]

EasyUbuntu

Ubuntu is a great Linux distribution for personal use, and is easy to install. It’s deficiency is that it often lacks features like Flash and other technology due to licensing restrictions.

EasyUbuntu is an easy to use script that gives Ubuntu users the most commonly requested apps, codecs, and tweaks that are not found in the […]

New Google robots.txt Tool

Need to control how Google spiders your site?:
The Sitemaps team just introduced a new robots.txt tool into Sitemaps. The robots.txt file is one of the easiest things for a webmaster to make a mistake on. Brett Tabke’s Search Engine World has a great robots.txt tutorial and even a robots.txt validator.
Read full article: New robots.txt tool

Optimize for IE? Better not!

Microsoft’s IE browser continues to lose market share. According to OneStat, as of July 2006, the most popular browsers in the USA are:

Microsoft IE
79.78%
Mozilla Firefox
15.82%
Apple Safari
3.28%
Opera
0.81%
Netscape
0.20%

Firefox continues to gain usage at a rapid clip — Firefox increased total market share by 1.14 percent since […]

Dynamic Headlines in Google Adwords

An undocumented feature to a pressing business problem:
Did you ever want to make the search phrase appear as the headline of your adwords advert? Well, you should, because it usually increases the click through rate.
Check out this how-to for creating dynamic headlines in Google AdWords.