SEO Challenge When Google Gets Personal

When doing SEO optimization, be careful of the personalized feature Google offers:
Google on Friday moved to combine two of its separate personalization features in order to make searching a bit more friendly for its users. When signed into the site, Google will automatically custom tailor search results based on search history and preferences selected for […]

Friends Don’t Let Friends Mismanage Projects

Project plans lay out a defined series of steps to accomplish a goal. Most software development methodologies produce an undesirable goal—failure. A 60% failure rate is not just dumb luck, it is the natural consequence of the methodology. To change the outcome, we must change our methodology!
I’ve witnessed failed projects which did not achieve business […]

Intellicontact and Other Email Tools

Need to evaluate best-of-breed email marketing tools? For low to mid-range deployments, here are three good contenders to evaluate:

http://www.intellicontact.com
http://www.verticalresponse.com
http://www.constantcontact.com

Yahoo’s Market Share Drops

Yahoo will have an 18% share of U.S. ad revenues for 2006. In 2005, Yahoo had a 19.4% market share. Source

Google Website Optimizer

Google Analytics Blog has announced a new Website Optimizer in limited release to AdWords advertisers:
Website Optimizer is a free tool that helps AdWords advertisers test different landing pages and determine which one drives the most conversions. A true multivariate testing tool, Website Optmizer allows you to test variations of headlines, promotional copy, and images. […]

What is your Perfect Major?

No anyone who could use a nudge in picking their career? Check out this quiz: Quiz Farm - What is your Perfect Major?
Probably not too scientific (given the few questions asked) but still worth a shot.