Fair Use on Blogging Posts

When ‘reblogging’ or quoting from another site in your blog, how much cut and paste can be considered fair use? These links give informative information on this important topic:

Blog’s Blog | Copy paste : Why and Why not ?
Chat, Copy, Paste, Prison
Copyright.gov FAQs

Online Ad Revenue to Double to $18.9 Billion by 2010

Online ad sales to double in the next five years! 
Another sign that e-commerce has come of age appeared yesterday as JupiterResearch predicted online advertising would reach US$18.9 billion by 2010 — almost double last year’s gross of $9.6 billion.
Much of that revenue growth will be stoked by search engine advertising, which garnered 40 percent […]

Cheater’s Guide to LinkedIn

The linkedin.com referral networking organization is quickly becoming a leading way to land your next opportunity.

This article tell you how to make the most of it: Cheater’s Guide to LinkedIn

Blogs and Search Engines

Blogs are the latest rage. The ‘blogosphere’ is almost a separate universe from the older search engine world. How can a blog drive traffic to your web site?
Post Compelling Content Frequently
Post a minimum of 3 articles a week or people won’t keep coming to your site. The content must be good, relevant, and free of […]

Search Engine Optimization Tips

Back in 1999, to get ranked in the search engines you’d need to go to each search engine directory, register your web site, and then optimize your metatags on your web page. Now that advice is no longer relevant. Most major search engines completely ignore the metatags of your page. Search engines ‘crawl’ the web […]

Use Google Sitemaps to Increase Your Web Visibility

Search engines such as Google discover information about your site by employing software known as "spiders" to crawl the web. Once the spiders find a site, they follow links within the site to gather information about all the pages. The spiders periodically revisit sites to find new or changed content. Google Sitemaps exists to inform […]

New Template Collections Help Print Designers Optimize Output

Need creative design but don’t want to start from scratch? Logic Arts Corporation announced the availability of "The InDesign Ideabook" (ISBN: 0-9669587-5-6, $59.95), "The QuarkXPress Ideabook" (ISBN: 0-9669587-6-4, $59.95), and "The PageMaker Ideabook" (ISBN: 0-9669587-4-8, $59.95) by author and designer Chuck Green. Each 276 page Ideabook includes 315 professional-quality design templates on a dual-format (Mac […]

E-mail Delivery Rates

Some recent stats on email delivery rates:
The highest delivery rates in DoubleClick’s report are in retail, at 93.8 percent, consumer publishing, at 93.3 percent, and business publishing, at 93.1 percent success rates. The lowest delivery rates were found in financial services at 88 percent, business products and services at 88.4 percent, and consumer products and […]

54% of Permission Emailers Are Filtered

54% of Permission Emailers Are Filtered as Spammers: Including AOL News, Wal-Mart, IBM and the Feds.
Read more at MarketingSherpa.com
 

11 Ways to Improve Landing Pages

Here’s a great summary of how to build a winning landing page: 
You’re about to launch a big online marketing campaign complete with media buys, search engine placement, banner ads and blog buzz. You’ve tested your creative and your clickthrough rate is strong. You know once you go live, tons of targeted traffic will be hitting […]