Technology evolves quickly. Within six or nine months of a project delivery, the market may produce entirely new platforms radically altering your build-vs.-buy decisions. Delivering solutions in 30 to 90 day cycles enables regular reassessment of business assumptions.
Projects spanning nine months or more tend to be inflexible. Most project managers are not interested in reworking the base assumptions of an elaborately crafted massive project plan. By contrast, web solutions that are delivered in 30 to 90 day life cycles allow a business to quickly change course and take advantage of newly released technology solutions.
Remain competitive by delivering with web speed in an ever-changing market.