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Search Engine Marketing

E-mail Delivery Rates

Some recent stats on email delivery rates:

The highest delivery rates in DoubleClick’s report are in retail, at 93.8 percent, consumer publishing, at 93.3 percent, and business publishing, at 93.1 percent success rates. The lowest delivery rates were found in financial services at 88 percent, business products and services at 88.4 percent, and consumer products and services, both just over 90 percent.

Read more: E-mail Delivery Rates Up, Click Rates Mixed

 

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About Stan Shinn

Stan ShinnStan Shinn is a high impact player in the web marketing field, writing prolifically on various internet technology topics, web marketing techniques, and business innovation. A voracious reader, Shinn is the author of Web Project Survival Guide.

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Web Project Survival GuideTake on every Internet project with the hands-on expertise you'll find in Stan Shinn's book Web Project Survival Guide. If you want to propel your career by successfully implementing web projects, then this book is for you!

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