A Blog About Accessibility, Digital, Marketing, and AI
Which storage services are the best? PC World says:
Of the 17 services we tried, our favorite backup service is IBackup, while the GoDaddy Online File Folder is our pick of the storage sites. And for sharing files, we like the free 4shared.com service.
Full reviews at PCWorld.com - Store It on the Web
A recent post by Chris Smith mentions the difference between being in first and being in second on Google for a keyword. In his case, the difference in traffic was as much as 60%!
I can tell you that our site receives approximately 30k of visits on average per day from Google, just from keyword searches for Term X. There’s typically one or two Sponsored Links just above us on the SERP, and a few Sponsored Links on the right side column, too.
When we dropped to second slot on the SERP for Term X, we lost approx 18k of visits per day. So, there it is: the difference between the number one slot and the number two slot for a major keyword term comes to about a 60% change in visits!
Read more at Natural Search Blog.
This is an interesting case study. The best tips for "keep it simple, make it clear" landing pages included:
More at: MarketingSherpa
Lots of great tips, applicable to all web sites:
There is a big bunch of resources on optimizing your blog for search engines. I have tried to collect the best tips and plugins in this article.
A how-to on using WordPress to create microsites:
Landing sites are well known from the eCommerce world - ever experience you searched google for »cheap colgate toothpaste« and found an online reseller, and the site you landed on from google was exactly about colgate toothpaste? What if we grabbed the google search string from the visitor, and made the front page listing a mix of related posts to what he searched for and the newest posts?
Read more at WordPress: Creating landing sites
Is it best to have a fixed width web site, or one that dynamically resizes? This just in:
Rothman argues that since screen resolutions have stopped growing for the most part, fixed is the way to go.
Read full article at Monkey Bites
Take your most important apps around on a USB stick. Most of these are available from http://portableapps.com. Here are the ones I use.
Additional portable apps, including games, can be found here.
Total U.S. adults with access to the Internet has swelled to 77 percent, or 172 million people, as of April 2006.At home 70 percent of adults have online access, an increase over the 66 percent in 2005.
Read more at TechWeb
Want to use a USB thumb drive to take all your applications as well as your settings wherever you go? Check out the
Portable Apps Suite. They have many optional apps, but the standard package includes:
Portable Firefox (web browser), Portable Thunderbird (email client), Portable OpenOffice.org (office suite), Portable AbiWord (word processor), Portable NVU (web editor), Portable Sunbird (calendar & task list), Portable FileZilla (FTP client), Portable Gaim (instant messenger) and will fit on a 256Mb USB thumbdrive.
Read more at: PortableApps.com
Google continues to be the 800 lb Gorilla in the paid search world:
Google's share of the U.S. Web search market continues to edge beyond Yahoo and Microsoft, according to the latest monthly numbers released by analysis firm ComScore Networks.
The search giant's market share among home, work and university Internet users climbed from 42.7 percent to 43.1 percent from March to April of this year--up from 36.5 percent in April 2005, ComScore said Monday.
In second place, Yahoo saw its market share hold steady at 28 percent between March and April, a decrease of 2.7 percent from last year. Less than 6 percentage points separated Google's and Yahoo's respective market shares in April 2005. (From CNET News.com)
Google's innovations now include distributing online video ads which will debut later this week:
The video expansion, announced late Monday, will affect thousands of Web sites that rely on Google to post ads related to the surrounding material on a page. For instance, a news story about housing might prompt Google to display an ad for real estate agents. (Read full article)