FruitcastPodcasting is all the rage. Now comes a way to monetize it:

The founder of Fruitcast, James Archer of Forty Media, saw a problem when it comes to making money with podcasting. You cannot simply connect Google AdSense to a podcast and make money from it, it just doesn't happen. He came to realize that there just weren't any services offering "advertising made simple" for podcasters, so he had set out to create his own.

Read more at: Solution Watch